Sponsor Profile

Starwood Capital

Miami Beach, FL · Founded 1991 · starwoodcapital.com · Reviewed July 2026

Starwood Capital is Barry Sternlicht's global, real estate-centric private equity firm, founded in 1991 and managing roughly $115 billion, with the Starwood Real Estate Income Trust (SREIT) as its flagship non-traded…

Assets Under Mgmt
$115.0B
Full-Cycle Deals
0
Year Founded
1991
Headquarters
Miami Beach, FL

Overview

Starwood Capital is Barry Sternlicht's global, real estate-centric private equity firm, founded in 1991 and managing roughly $115 billion, with the Starwood Real Estate Income Trust (SREIT) as its flagship non-traded REIT. Unlike the diversified mega-managers, Starwood's center of gravity is real estate itself—multifamily, real estate credit and opportunistic global strategies—giving its retail and exchange vehicles unusually deep property DNA. For investors, the draw is a founder-led, real estate-first platform at institutional scale.

Key strategies & advantages

  • Founder-led by Barry Sternlicht, with a real estate-centric DNA uncommon among mega-managers.
  • Operates the Starwood Real Estate Income Trust (SREIT), its flagship non-traded REIT.
  • Concentrates in multifamily and real estate credit, a focused thesis at scale.
  • Pursues opportunistic strategies with global reach.
  • Manages ~$115 billion centered on real estate itself rather than as one sleeve.
These describe the sponsor’s approach and potential advantages only, and should be weighed against the risks common to DST investments — illiquidity, loss of principal, and no guaranteed distributions. Full risk factors are in each offering’s Private Placement Memorandum.

Track record

Baker 1031 does not yet have full-cycle, deal-by-deal results for Starwood Capital in its dataset. Aggregate figures above, where shown, are sponsor-reported and not independently verified. Past performance does not guarantee future results.

Current offerings from this sponsor

Baker 1031 tracks this sponsor’s active DST and 1031-eligible offerings. Verified investors can review what’s currently available. Browse current offerings →

Gerald F. “Jerry” Baker, III — Founder & Managing Principal, Baker 1031 Investments · FINRA Series 22 / 63 · SIE. Read full bio →

Sponsor figures are sponsor-reported and not independently verified; they may reflect selection and survivorship bias, and past performance does not guarantee future results. This profile is educational and is not investment advice or an offer to sell or a solicitation to buy any security. Offerings are available only to accredited investors and are made solely through the sponsor’s Private Placement Memorandum. Securities offered through Aurora Securities, member FINRA/SIPC. Real estate investments involve risk, including possible loss of principal.